Hej, jag heter Henrika
frilans copywriter & fotograf
Ditt varumärke i goda händer
Jag skriver för små och stora företag, för webbsidor, film och tryckta publikationer. Ibland hjälper jag företag med tone of voice och skrivguider, eller innehållsplaner för digitala medier och nyhetsbrev. Jag är också fotograf med särskild känsla för människor och uteliv.
Blogg & nyhetsbrev
Jag kan planera, skapa och publicera innehåll i dina digitala kanaler.
Kreativ copywriting
Jag skapar texter som fångar läsarens intresse. Enkelt, koncist och med en skön känsla.
Varumärke & tonalitet
Jag utvecklar skrivguider och strategier för varumärkets tone of voice.
Produkttexter
Inspirerande och informerande – jag tar fram texter som underlättar köpbeslut.
Reportage
Jag skriver artiklar och reportage, inom hållbarhet, friluftsliv och entreprenörskap m.m..
Fotografi
Porträtt eller reportage. Min kamera fångar människor, mat, idéer, friluftsliv med mera.
år som kommunikatör
aktiva uppdrag
skrivna artiklar
koppar kaffe
Yoga ✨ Probably no better way to tune in with vacation ☀️ Thnx @annsvardfelt @ashtangayogaahus for letting me be part of this. And thnx fellow yogis for amazing days in Åhus. One more day to go 🧘🏼♀️💕
Good morning, Åhustallen 🌳 Nice to meet you.
Glimpse from new moon morning shoot with fantastic yoga teacher @annsvardfelt @ashtangayogaahus Celebrating summer with a combined yoga week/photo trip in Åhus, Sweden. Shooting for Ann’s new web page, to be released later this summer ✨🧘🏼♀️ New moon, new beginnings.
#åhustallen #yogaweek #visitskåne #yogateacher #ashtangayoga #åhusyogaweek #ashtangayogaÅhus #annsvardfeltyoga #newmoonnewbeginnings
Spring is in the air ❄️ Sort of. Today Jämtland greets us with high winds and an irresistible mix of snow and rain. Oh May, please be gentle with us. #celebratingspring #1maj #tourskiing #storsjön
I 🧡 yoga. Perfect training, both for body and mind. Therefore it’s truly inspiring to help my fantastic yoga teacher @annsvardfelt with her new web page. The other day, we had a photo shoot together with @katarinaowen Very fun 🤩 Thank you Ann and Katarina, I love working with you - both on the mat and with camera in hand. See you in class 🧘🏼♀️✨☺️
🐣 HAPPY EASTER FRIENDS 🐣
And it’s #tutorialthursday so I played around with a photo I took the other day, exploring the basics of After Effects and a VERY elaborated photoshop action👌😆
NB: All eggs are natural color, no fuss. The rest is very Photoshop.
(Thanks for the fun @AdobeCreate and thanks to our #backyardhens for the eggs)
#watercoloreffect #photoshop #animation #tutorialthursday #easterfun #eggart by #hensoffrösön a.k.a. #mjällehönorna
One year ago: just starting up book project together with @tildasgalleri and @trampolinpr with a visit to Gränsfors, Hälsingland. Here, the world-renowned axes of Gränsfors Bruk are being forged by hand by skilled smiths. ”The work looks easier than it actually is”, said Christian, who was interviewed for the book. #blacksmith #gränsforsbruk #hälsingland
Hey Winter, why leave so early? I’ve hardly got to know you yet. Pic from just a few few weeks ago, plenty of snow. And now it’s melting away so fast 😱 So tomorrow I’ll go and grab some turns, looking forward to that ☀️❄️⛷
Dressing the Nordic Armed Forces. Swedish Woolpower is gearing up the production of base-layers and plan to recruit 60 seamstresses to the factory in Östersund during 2022. Made an interview with Woolpower’s production manager Anna Sjöberg the other week, resulting in an article and some photos for Tidningen Näringslivet (tn.se). The Swedish reader can find it at https://tinyurl.se/Woolpower or https://www.tn.se/arbetsmarknad/
#woolpower #dressingthearmedforces #tidningennäringslivet #svensktnäringsliv #ConfederationofSwedishEnterprise #kompetensbrist #sömmerskorsökes
Took the chance to meet up with my friend Sara @utebyran when she passed my hoods on her way north. A great day of tour skiing in #offerdalsfjällen after a stay at super cosy @jansmassholmensfjallhotell. Sara did her 300th kilometer (out of 1300) during the day 💪🌟 We bid farewell at Gröna Lund (yep Swedes, you have it in Offerdalsfjällen too) and I returned to civilization with tired legs and a big smile on my face. So impressed by your grit Sara and happy to spend a day on snow with you. Wish you all the best for rest of your trip 🤗🧡
@vitagrönabandet #adventurewoman #vitagrönabandet #winter #sweden #outdoors #offerdalsfjällen #jämtland #jänsmässholmen
It has been snowing A LOT the last few days and I so much look forward to skiing this weekend. This picture is from Jänsmässholmen, Jämtland, a couple of weeks ago, a winter touring trip with friends. Really challenging photo conditions with snow and insufficient light, so most shots turned out like crap 😆 Still, I got some good practice with the camera and we were lucky to see the sun - and the surrounding mountains 🏔- the last day. Happiness! Have a brilliant weekend everyone and enjoy #winter 👋
#outdoors #jämtland #fjällen #älskafjällen #lovethemountains #offerdalsfjällen #krokomskommun #tourskiing #visitsweden #jänsmässholmen
I “inherited” some flowers from a good friend, left-over party decorations. What a treat💛 They bring colour, beauty and a touch of spring to the #homeoffice (and the snow keeps on falling outside :)) Thank you Sofie @aktivut 🙏 #inspiration #freelancecopywriter #workingfromhome
1300 kilometres of skiing. That is what this strong woman – my friend Sara Wänseth – is heading out for today. Starting at Grövelsjön, Dalarna, she’ll be working her way through the Swedish mountain range, all the way up to Treriksröset, Lappland. So impressed by her courage and grit.
This picture was taken during a ski trip among friends in November last year. Sara was just starting up her “pulling a 30 kilo sled practice”. She’ll be pulling a lot the coming two months, and you can follow her adventure at @utebyran.
I wish you all the best Sara 🤩 have a wonderful trip. Hope to meet up with you when you pass these hoods in a couple of weeks.
@vitagrönabandet #adventurewoman #vitagrönabandet #winter #sweden #outdoors
Recognize this fellow? Sven Wadman, eco-pioneer and designer of the spectacular Casa Octagon by Lake Storsjön in Jämtland. Captured a few months ago for a newsletter article. Well, now you can see more of Sven and his cool house in the TV show Husdrömmar @svt svtplay.se/husdrommar. Don’t miss!
@casaoctagon #husdrömmar #greatdesigns #hållbartbyggande #jämtland #östersund #architecture #wood #isotimber
First week as self-employed ☑️ So excited to announce my fresh start as freelance copywriter and photographer earlier this week in sister media. And I’m truly humbled, happy and blessed by all the greetings 💛 Thanks!
New personal webb site is yet to be designed and many exciting projects lie ahead. Will tell you more later on. Have a lovely weekend, everyone 👋
📸 @hafriwi
. . . . . . . . . .
#copywriter #freelancephotographer #östersund #jämtland #hallihallåkommunikation
Say cheese 🧀 And smiles come easily at Skärvångens Bymejeri in Jämtland, Sweden. Known for its excellent artisan cheese this is also a company that has worked successfully with integration of immigrants. It takes a village 💛 and great people. @skarvangensbymejeri #cheese #dairy #skärvången #krokomskommun #visitjämtland #integration
Straight from the printing press: the book about @gransforsbruk 🙌 Such an honor to be part of this project. Many talented photographers have contributed, such as Emily Torstensson who did the cover shot, and Samuel Uneus. From my camera: some #blackandwhites of blacksmiths at Gränsfors.
👉 Find it at @gransforsbruk or @naturkompaniet web shops. (📓only in Swedish at the moment)
Production: @trampolinpr for @gransforsbruk
Graphic design: Tilda Berkö
Texts: me
Blacksmith Ulrika Stridsberg has an unintentional glint in her eye. Captured in her forge this spring for an upcoming book — to be released any day now 🙌 So excited! The pic is not included in the book though, Ulrika thought she looked like a mad scientist 🤣 Well, I think she looks cool, which she is. Keep your eyes at @gransforsbruk 👈👀 to receive updates about the book. And I will give you a hint when it hits the store too, promise. #axes #passion #craftsmanship #forging #blacksmith #hälsingland #gränsforsbruk #blackandwhite #bookproject
Låt mig vässa innehållet I dina digitala kanaler. Boka ett möte redan idag.
HÖR AV DIG
Har du en fråga, en idé eller vill du kanske jobba med mig? Hör av dig så tar vi en fika och pratar ihop oss.
Adress
Mjällestigen 17, Frösön
Östersund, SVERIGE
Telefon
+46 708 393373
Epost
henrika |at| hallihalla.se
